Market Watch

Every issue features new product launches, restaurant and bar openings, innovative retail concepts and unique promotions for on- and off-premise establishments.

Beer And Spirits At The Second Tier

Market Watch • MARKETWATCHMAG.COM • VOL. 43 NO. 2

THROUGH THE GLASS

OPENINGS

NEW PRODUCTS

RATINGS NETWORK

Answering The Call • Consumers are requesting specific spirits brands in mixed drinks more than ever before

SPIRITED CHALLENGE • Beer wholesalers are moving beyond beer, and suppliers are taking note

Gin’s Craft Potential • While the gin category is struggling to find mainstream appeal, higher-end brands continue to show promise

MODERN PACKAGING In Wine Country • California and Pacific Northwest winemakers continue to innovate

Vodka Looks To Reignite • Thanks to boosts from ready-to-serve and a strong on-premise cocktail scene, the country’s largest spirits category still sees many opportunities

SOUTHERN STALWART • With roots that date back to Prohibition, Broudy’s Liquors is now four generations strong

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Spirit Of Brazil • Still an underutilized spirit behind the bar, Cachaça is due for its time in the spotlight

Whiskey for the People • Boasting an encyclopedic whisk(e)y menu across its four locations, Seven Grand Whiskey Bar has been making whisk(e)y accessible for more than 15 years

SHANKEN NEWS Daily

Sophisticated Simplicity • At Tablé in Miami, Francisco Miranda’s three-ingredient cocktails are anything but boring

Francisco Miranda’s Recipes

Partnership Pours • Brewer-retailer collaborations are beer’s response to single barrel whiskies

NEWS

ON THE MOVE

PARTING SHOT