Every issue features new product launches, restaurant and bar openings, innovative retail concepts and unique promotions for on- and off-premise establishments.
Tale of Two Categories
Market Watch
THROUGH THE GLASS
OPENINGS
NEW PRODUCTS
High-Proof Pours
CBD Mixology • Bartenders find new ways to mix non-psychoactive cannabis products into drinks
Tequila On Top • Mexico’s national spirit continues its relentless surge
California Wine’s New Terrain • Amid changing consumption patterns, Golden State wine producers are shifting their approach
HARD SELTZER LOOKS FOR A REBOUND • The seltzer category is facing a slowdown after a years-long run of glory
DOWN, BUT NOT OUT • Australian winemakers look to the premium-plus tiers to bounce back
OREGON SPIRITS SALES SOAR • Trading-up trends and bull runs from Tequila and RTDs propel spirits sales past $800 million in the Beaver State
Buzzless Boom • Non-alcohol brews surge amid moderation trends and new entries
Better-For-You Beverages • Health-conscious consumers are influencing cocktail trends
NEXT LEVEL COOL • 84 Hospitality Group brings creative energy and innovation to the on-premise scene in Oklahoma City
Gentleman And Scholar • Liam Odien demonstrates his natural teaching abilities in Playa Del Rey, California
Liam Odien’s Recipes
Variety Packs 2.0 • Innovation and exclusive brands help revive mixed beer packs
NEWS
ON THE MOVE
PARTING SHOT