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The Power of Moments

Why Certain Experiences Have Extraordinary Impact

ebook
0 of 1 copy available
Wait time: About 4 weeks
0 of 1 copy available
Wait time: About 4 weeks

THE NEW YORK TIMES BESTSELLER
'Beautifully written, brilliantly researched' Angela Duckworth, bestselling author of Grit

'The most interesting, immediately actionable book I've read in quite a while' Adam Grant, bestselling author of Think Again
In this bestseller by the authors of Switch and Made to Stick, Chip and Dan Heath explore why certain brief experiences can jolt, elevate and change us - and how we can learn to create such extraordinary moments in our own life and work.
What if a teacher could design a lesson that he knew his students would remember twenty years later? What if a doctor or nurse knew how to orchestrate moments that would bring more comfort to patients? What if you had a better sense of how to create memories that matter for your children? Many of the defining moments in our lives are the result of accident or luck - but why leave our most meaningful, memorable moments to chance when we can create them?
In The Power of Moments, Chip and Dan Heath explore the stories of people who have created standout moments, from the owners who transformed an utterly mediocre hotel into one of the best-loved properties in Los Angeles by conjuring moments of magic for guests, to the scrappy team that turned around one of the worst elementary schools in the country by embracing an intervention that lasts less than an hour.
Filled with remarkable tales and practical insights, The Power of Moments proves we all have the power to transform ordinary experiences into unforgettable ones.

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    • Publisher's Weekly

      August 7, 2017
      Brothers Chip and Dan Heath—coauthors of Decisive and business school professors at, respectively, Stanford and Duke—take on the challenge of teaching readers how to foster memorable moments, for themselves and others, but fail to address the question of authenticity that their prescriptions raise. According to the Heaths, when remembering experiences, people mostly recall the high (or low) points and the endings. For a discrete period of time within a larger experience to become a “memorable moment,” it must involve either “elevation” (going beyond expectations), “insight” (learning something new about oneself), “pride” (feeling personal fulfilment), or “connection” (sharing the moment with another person). Each element is discussed within a separate section. In the section on elevation, the Heaths describe a California high school’s unique method of teaching Lord of the Flies: putting author William Golding on “trial” for libeling humanity. More often, however, the examples relate to corporate promotions, such as Pret a Manger employees being empowered to give away a certain number of free items weekly, thereby “elevating” the customer experience. The authors stress how their advice can boost corporate bottom lines, with fewer references to how they can improve readers’ personal lives. Moreover, the Heaths don’t address whether these carefully stage-managed experiences can ever feel wholly genuine, leaving a gap at the center of their book.

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  • English

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